The Psychology of Colour in Branding – How to Choose the Right Palette for Your Business

Written By Luke Watkinson

Let’s take a look at some case studies. Red: passion, energy, urgency (used by brands like Coca-Cola & Netflix). Blue: trust, reliability, calm (seen in brands like Facebook & PayPal). Yellow: optimism, creativity, warmth (McDonald’s & Snapchat).

How to Choose the Right Color for Your Brand: Consider your brand’s personality. Think about your target audience’s emotions, analyse competitors and industry trends.

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#Branding #GraphicDesign #ColorPsychology #Marketing

Luke Watkinson

LW Studios transforms businesses with Limitless Wonders.

https://lwstudios.co